I am not even sure if this column

Apparently, making a sitcom is not so easy “a caveman can do it.”

Just ask ABC. The network is reaching into the past and pulling out a great big pile of Cenozoic crap with its newest comedy, “Cavemen.”

The deal is, I was one of the few who did not think this idea was doomed to fail from its inception. I actually thought a show centering on the lovable pessimistic and world-weary cavemen from the Geico car insurance commercials could be a goofy and fun idea.

I guess the more an idea gets passed around, the more is added to that idea and the more that idea begins to suck.

When these hairy goofballs first lumbered into our living rooms pimping car insurance, it was more than just a bit funny. It was often a little hilarious.

The idea of a few cavemen living in our time and going about their lives as if it were no big deal, well, hell, sign me up. Throw in the opportunity to get the affordable insurance and quality customer service that Geico is known for, and forget about it.

(Note: At no point did Chris Quinn receive payment from Geico for his statements. And under no circumstances did he get auto insurance at a discount. And there is absolutely no way to prove that Geico representatives gave Quinn a lizard and some free pens and stationary.)

So when I heard that a show was in the works, bing! I knew Geico had done it again!

Alas, at some point, we went from a few funny hairy cavemen talking to therapists to a world where cavemen abound and are the new targets of racial bigotry.

I guess you could see the show's insistent need to overuse the speciesism gag in every scene as social commentary, but that would be a stretch. Because “Cavemen” overdoes the racial bits like Bob Saget overdid everything on “America's Funniest Home Video.”

The show basically takes several racial stereotypes and just applies them to cavemen. Which would not really bother me if the jokes were not so forced and obvious.

If you've read me, you know I hold very little sacred. There is almost nothing that I cannot find something to laugh about. Pretty much everything is up for grabs. If done well. If done smart. If not done the way “Caveman” does.

That's not to say the show didn't have its moments. The “Seinfeld” moment right before the redeeming hero scene where the therapist-couch caveman gives a heartfelt, I-am-me-accept-it speech was pretty funny.
But that was about it. These guys should go back to selling car insurance.